I've always been drawn to brands that tell stories that stick with you.

From an early age, I had an intuitive sense for what makes brands emotionally compelling. That instinct for understanding how people connect with brands has shaped everything I do today.

After studying marketing at UBC Vancouver, I spent years in the tech world working with companies like SAP, Splunk, and Traction on Demand. While I loved the strategic side, I realized my true passion lay in the creative space, helping brands with authentic stories reach the audiences who needed to hear them.

That's how Acheris Studios was born. I started by helping artists bypass traditional galleries and connect directly with collectors online. As I dove deeper into social media strategy, paid advertising, email marketing, and audience segmentation, I discovered my calling: working with brands that inspire people to live more fully.

This led me to pursue my Master's in Fashion Management at Parsons, where I focused my research on brand loyalty and community building in the outdoor apparel market. While completing my degree, I worked with emerging fashion brands and discovered how powerful authentic community connections can be across any niche.

When I'm not crafting social strategies, you'll find me on the trails. I recently completed 75 Hard, ran my first trail half marathon and the SF marathon, and I'm currently training for my first trail ultra in November. These experiences keep me grounded, and give me authentic insight into the outdoor community I serve. I believe the best marketing doesn't feel like marketing at all. It feels like a conversation with someone who truly gets your world.

Whether you're a startup looking to build your first community or an established brand wanting to deepen connections with your audience, I'm here to help you tell your story in a way that resonates. Because at the end of the day, people buy from brands that align with their lifestyle and values.

Ready to build something meaningful together?